Exxon Alaska

'The Hardest Mile' campaign
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Project Description

"The last place you want to be out here is... stranded" says Joshua Bennett, owner of Bighorn Enterprises, a trucking company in Alaska. We followed Joshua in his hometown of Fairbanks, Alaska to make a short film for Exxon Mobil. The documentary explores the trials and tribulations of a long distance lorry driver in one of the most hostile environments for driving in the world. This was part of a larger global 'The Hardest Mile' campaign in which we also travelled to Russia, Nevada and Mexico.